Instyle Handbag
Designer Handbags 101

Puma Handbags

The Puma Company reflects their image in their trademark Puma logo - a combination of sleek looks and rapid performance. This performance-oriented logo radiates resolute success in every mini Puma backpack, tracksuit, shoulder bag, soccer jersey, running shoe, ball cap or Lycra pant that it's printed on.

German born Rudolf Dassler (brother of Adolf Dassler who founded the Adidas brand), set up a sports' shoe company, which he renamed Puma, in 1948. The firm eventually added clothing, sports wear, outdoor wear and accessories in its designer line.

Puma attire has shared in the success of many famous athletes including tennis players Boris Becker, Robert Pires and Serena Williams. Today, the Puma brand is known worldwide and has become a common fashion accessory worn for both recreation and leisure by musicians, rap artists and fitness minded celebrities such as supermodel Christy Turlington in her yoga videos.

The well-exposed company logo of a leaping puma over the 'Puma' name has gotten its share of exposure on famous bowling-style handbags, running shoes and sports wear. Nevertheless, perhaps, Puma's most heated exposure to date came in the year 2003 when a risqu photo advertisement featuring a young woman in a short skirt, positioned on her knees in front of a standing man got some backlash. The ad was cropped at the woman's shoulders giving the impression of oral sex, and on her thigh had fallen a few droppings of creamy liquid - really driving the image home. But what left many aghast, including the folks at Puma, was the fact that both the female and male were sporting Puma sneakers; while a Puma handbag lay in the foreground. There was no doubt among the public that this was a Puma ad until the company declared the ad fake, and sent out a cease and desist order threatening legal action against anyone posting the ad.

Puma handbags are made for performance as well as fashion. Each Puma handbag is made of durable fabrics such as heavy-duty nylon, polyester or synthetic leather. It's fairly easy to find a Puma handbag for between $40 and $100 online.

Puma bags are resistant to weather and rough play and include the following popular styles:

Puma Core Shoulder Handbag - made of durable brushed nylon with adjustable handles in dark blues and blacks with contrasting white, pink or orange detailing and Puma logo. Approximately $40 online.

Puma Quilted Shopper - This small quilted tote-style handbag, made of polyester with durable acrylic handles, can be expanded. Puma Shoppers are available in dark green, black, silver, red, gold, white and shadow for approximately $45.

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its so gay that nobody in my HS can wear puma clothing!!!
Posted on 12/1/2007 11:20:00 AM by Anonymous